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How much you lose in a year when another site ranks first on Google for your name

We count only the searches where the first result in Google is not your site. The numbers in the fields are an example. Enter your own.

Searches for your brand name per month

Searches where another site ranks first, %

Clicks on the first result, %

Visitors who become customers, %

Revenue per customer, $

In a year, the other site takes

—

visitors

—

customers

—

in revenue

Formula: monthly searches × 12 × share where another site is first × clicks on the first result × visitor-to-customer rate × revenue per customer.